This week is all about transitioning in the fitness industry
On Monday, Ciaran shared her experience moving from a coach in a leisure centre to coaching others all around the world to become a stretch coach 🙆♀️
On Tuesday, we looked at 5 things you could transition to, or move your business to if what you're doing right now isn't working
Today though, I want to talk a bit about what we offer at DKnine Fitness ⬇️
Our offer, our prices and what's working
So, when I first started out in North Wales..I was a PT doing 1-2-1 outdoors
I then moved to bootcamp style sessions
Then I moved to Southampton and started small group training renting in a gym
It was £1000 for 12 weeks
But when I got to Cardiff, I wanted to work with more people at once
I opened my own studio and we shifted to groups of 12
We now offer two types of sessions
STRONG - weight lifting classes
TEAM - Cardio and HIIT style classes
This way then, my clients can mix it up and do whatever they like to do best
And the reason we moved to this set-up was that it made it easier for us to get more people through the door 🚪
We were able to offer a price that worked well for people
So our pricing now is £97 a month, unlimited sessions
And usually, people come 2-3-4 times a week
Our aim is simple: get to 150 clients - around £15000 a month and that covers ALL OF OUR COSTS and makes us some profit
Then, from there, we keep scaling and growing ✅
So that is our set-up at DKnine Fitness
What is your set-up? 🤓
Let me know!
Watch it here → https://www.fitproleadgen.com/our-set-up-at-dknine-why-it-works/
David :)
