We all know the power of using social media
It has changed the world in so many ways
It has also made it much, much easier for us to reach new potential leads and clients 🙌
🤷♂️ Yet there are times when we feel lost, baffled by what to post
🤷♂️ What is working and what is going to generate me new leads and enquires
So today I wanted to share with you a super simple 5 day Social Calendar, that will save you hours of coming up with new ideas
Let's get started with day 1: Monday
1️⃣ Monday for most is the start of a new week, which is where Motivation Mondays usually come into play
Here are 3 ways you can do a Motivation Monday post...
✅ Big up a client and talk about their goals for the week
✅ An engagement post that asks them a simple question
✅ A personal motivation/growth story
Always try and have a CTA at the bottom or in the post
2️⃣Day 2, we have: Tasty Tuesday 😋
This should be one of the easiest days of the week, by simply grabbing a recipe from your client area Or taking some inspiration from the internet and posting out a recipe The CTA for this can be something along the lines of giving away a free recipe pack, drop me a message for info on what we do or even post a picture if you made it
3️⃣ Wednesday is another value post, which we can call Workout Wednesday 💪 If you do online workouts, you could post one of those, or you could record a quick walkthrough guide on a workout (A FB live does work better) If you are not a big fan of the videos, then create a simple infographic in Canva
4️⃣ Top Tips Thursday are one of my personal favourites, as this is what you are reading right now 🙌 And there are a few ways that you can do it... ✅ Intro it like I did with a pain or frustration that you are going to solve in the post ✅ A case study/success story: Here are the 5 steps which helped [client name] achieve [results] on our latest [programme name] Don't forget to add a little CTA in the post or at the bottom
5️⃣ Okay, we have reached Friday It's been a long week for you, while clients have been getting amazing results So it's time to shout them out with a Lead Gen Post 🔥 Something along the lines of... It's been another great week here at [business name], everyone has been working hard such as [client name and results], and [client name and results] If you would like to know more about what we do, then simply reach out or comment below and let's have a chat
✅ 5 Days of CONTENT done and will take you about 10-20 minutes each day to create 🙌 With these 5 posts, there is a clear purpose We want to build Trust & Value and not be pushing the sales all the time, with a simple CTA in each post giving them the chance to reach out or interact in a different way
Then having a dedicated sales day, where you show results and value and a significant CTA
Finally, Social Media is all based around engagement
Which means we need to be as active with the posts as possible and building trust with the users
We have to be replying to all comments we get on the post
Not with a closed answer, but with an open-ended answer, that leaves it open for them to reply
Then once they reply for the second time, that is then when we would add them as a friend and start that conversation via messenger
I am going to leave it there for today 🙌
Let me know how you get on with this social content calendar
David :)
Ps... If you are still struggling with what content for your social media or just not sure what to post
Then check out the FitPro Social Stack
✅ 30 Engaging Social Media Posts A Month
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