#072 - The Hidden Levels of Desire
When building out your offer, it is paramount to tap into the desires your market has.
Your ideal prospect has 3 levels of desire: surface, emotional and a third one that I've found turns prospects into raving fans the moment they realize your product is the way for them to achieve that.
In today's episode I outline what that is and how you can tap into it with your prospects.
Learn. Grow. Profit.
LFG 👊
