(Part 13 of 30) Blue-Collar Kaizen: Leading Lean and Lean Teams...Ch. 13 Declare Your Intent: Help the team see and feel the right things. “Followers choose to follow a leader with a compelling purpose, vision, cause, or goal, the unifying purpose. It is the leader’s unifying purpose that attracts the interest and loyalty of followers. The leader is someone who is able to communicate unifying purpose in a manner that is inspiring, persuasive, or motivating. The unifying purpose joins the followers to the leader.” ~ Jimmy Collins