The marketing, communications, and media world is constantly changing, and with those changes comes a new set of challenges the next generation of Black professionals will have to face. This episode of The Drum Presented by McDonald's will take a deep dive into what those challenges are and how to successfully navigate them. Today's guest Ti'Ara Brown is the Manager of Multicultural Public Relations & Brand Engagement at McDonald's.
Time Stamps
5:50 - The importance of finding a career that aligns with your values & goals
7:44 - How McDonald's prioritizes communities of color in its social impact
9:15 - Evaluating the cost of your skills and the importance of cultural competency at work
14:25 - Ranking your career options
18:20 - Communicating your needs to management or leadership
19:35 - Gen-Z removing barriers of entry for people of color
21:55 - How to make your resume & portfolio stand out while being authentic
