Usually my episodes are either a marketing lesson OR a behind the brand story, but today’s episode is a little bit of both and I absolutely love that. My guest is Anaita Sarkar, a serial entrepreneur who not only knows how to grow super successful ecommerce businesses, but is also one of my favourite people to follow on social media because of her business truth-bomb dropping content.
Anaita is the co-founder of Hero Packaging, which, if you like online shopping you have most likely received your order in one of their signature compostable mailers. Hero Packaging is now a multi-million dollar brand that supplies some of Australia’s largest ecommerce stores and completely changed the game when it comes to B2B product marketing. Anaita is also the author of Sell Anything Online - the no-fluff, straight to the point, small business guide on how to grow sales using digital marketing.
In this episode Anaita takes me through her business journey - from her first business, to Hero Packaging and now Sell Anything Online. She is a straight-talking powerhouse full of inspiration and after recording this episode I felt so motivated and determined to get stuck into my own business growth!
Buy the book Sell Anything Online here
Follow Anaita on Instagram here
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