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NEOM What is The Line

The contemporary city needs a full redesign.

What if we removed cars? What if we got rid of streets? What if we innovated in the public space? What if we built around nature instead of over it?

What if everything you needed was always a five-minute walk away? What if invisible technology generates carefree and open urban space?

What if sustainability was not a goal but a given? What if we replace outdated urban services with new services driven by artificial intelligence?

What if we built the line?

A 170 kilometre revolution in urban living.

Protecting the earth's most stunning nature while creating unmatched livability a home to all of us.

“Then they said, ‘Come, let us build ourselves a city, with a tower that reaches to the heavens, so that we may make a name for ourselves; otherwise we will be scattered over the face of the whole earth” (Genesis 11:4).

This is just my opinion.

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