In this episode, Casper and Jen return to one of Casper's favorite topics: LinkedIn Ads - but with a twist - this time we're talking formats!
- What formats do you use for what part of the funnel
- The good, the bad and the ugly of lead gen forms
- How you can leverage formats to get more insight into consumer behavior
- Casper's latest experiment with text ads - hear him out, guys!
- Something to do with cows....
