Description

Why is #blog #seo important?

Although there are many ways to drive traffic to a #blog, search engine traffic tends to be the most stable and consistent. If you can rank for the keywords that people are searching for and maintain those rankings, your posts will attract consistent targeted traffic from google.

Hi, i’m cally, from the international institute of digital marketing. Here is a complete guide on how to write #blog posts for #seo

It’s important to understand that you can’t just create any old #blog post and expect your post to attract thousands of visits from google. It doesn’t work like that. To stand the best chance of ranking, you need to do your research and craft your #blog posts for #seo.

Here’s how to do that in five steps

1. Find a keyword

Each #blog post you write should be optimized for one main keyword, and that keyword should be something that people are actually searching for month after month. How do you find keywords? Use a keyword research tool like ahrefs’ keywords explorer.

Keywords explorer finds over 14 million keywords containing one or more of these phrases, but it won’t make sense to write #blog posts about them all. You need to skim the list for topics that make sense for you.

2. Check search intent

Ranking high in google is the secret to getting consistent search traffic to your #blog posts, but unless people are actually looking for #blog posts when they search for your keyword, your chances of ranking are slim to none.

That’s why it’s important to understand whether most searchers are looking for a #blog post or something else. This is known as assessing search intent.

To do this, type your keyword into google and look at the search results. Because the entire point of google is to deliver relevant results to searchers, its search results are a great way to identify search intent.

3. Choose a winning format and angle

Even if searchers are looking for #blog posts, you can’t just write any old post and rank in pole position because searchers are often looking for something specific. You need to figure out what this is to develop a winning format and angle for your post.

Most #blog posts are written in one of these formats:

How-to guide

Step-by-step tutorial

listicle

Opinion piece

Review

Comparison

How do you know what format searchers are looking for? Look for the dominant format in the search results.

4. Craft a data-driven outline

Having some idea of what to include in your #blog posts will make them much easier to write. But while you could come up with an outline based on gut feeling, it’s always better to take a data-drivenapproach to understand what search engine users are actually looking for.

Let’s look at a few ways to do this.

Look for common subheadings

Look for common keywords

Check the “also talk about” report

5. Write the post

It’s finally time to start tapping away on your keyboard to write your first draft. The good news is that because you’ve already created a data-driven outline, there’s no need to concern yourself with “sprinkling in keywords”or anything like that. Just write and fill the gaps.

For more information, visit www.iidm.world

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