Neeji, founded by Apeksha Ghia, is a mobile application that aims to provide home chefs in Mumbai with opportunities and tools to scale their businesses. The focus of Neeji is building a solid community of home chefs using a user-friendly UI and easy-to-use app. The core team of Neeji comprises women, barring the delivery partners. All functions, from marketing to operations, are managed by an all-women team. So far, it has listed over 100 chefs offering over 25 cuisines in less than three months.
Apeksha has completed her master’s degree in business administration from Mumbai University. She had been contemplating venturing into the food and beverage industry for quite a few years. Witnessing an increase in talented chefs operating from their homes, during the COVID-19 pandemic, gave Apeksha the idea of starting up Neeji which aims to bridge the gap between home chefs and their potential customers.
Had a chat with her and I hope you enjoy the conversation!