Adapting, Misconceptions, & Motivation
Four years ago, Katie Lawson would have rather done “live nudes” than do network marketing.
Today, she’s a Rodan + Fields consultant.
What changed?
Katie joins me in this episode to talk about what sold her on network marketing. She addresses common misconceptions people have and reveals what you need to succeed in the direct sales industry.
We also discuss how Katie adapted when COVID-19 decimated two industries she was working in and show she balances working four jobs.
Key Highlights
- 00:47 Introduction to Katie Lawson
- 01:49 How Katie feels now that lockdowns have ended
- 02:11 Katie on working four jobs
- 04:15 How it was working in two industries decimated by the pandemic (health & fitness and the travel industry)
- 06:50 Rodan + Fields consultancy – From a hobby to a business
- 07:34 Common misconceptions people have about network marketing
- 09:58 How network marketing differs from pyramid scheme
- 12:36 Rodan + Fields’ ratio of customers to consultants is 70-30 split
- 12:58 Katie earns enough with Rodan + Fields that she doesn’t need to work Fridays
- 13:55 The biggest assumptions people have about the direct marketing industry
- 16:28 Katie is naturally very distracted. How does she keep herself accountable and achieve so much?
- 21:36 Katie’s network marketing journey and massive pivots she had to make during the pandemic
Resources mentioned
Connect with Katie Lawson
As always, feel free to connect with me on Instagram @siafecreative; I would love to know what you thought of this episode!
