Alex Irving is a member of the Better Bolder Braver community. He is a Mindfulness coach - helping people find clarity, calm and compassion.
For Alex, it’s no problem if you find meditation and “doing mindfulness” difficult. In fact, he positively celebrates people who can admit to themselves and others that it’s a challenge… Alex loves working with people who have tried things like mindfulness and meditation and for one reason or another have found that it hasn’t worked for them. “We can figure it out together.” is his approach.
In the community, we are hot on getting comfortable with the uncomfortable… with naming our challenges, our limits and our appetite for change in an open, vulnerable and curious way. Alex’s approach to helping people develop a realistic and sustainable relationship with mindfulness can teach us a lot in terms of how to approach our marketing. With self-compassion, a sense of humour, a willingness to adapt and with an ability to see that we are unique, we can approach our practice not with a sense of guilt and frustration but instead with gratitude for how it can support us in other areas of our lives.
With Alex, we will be exploring “Marketing with Love - How to build kindness and compassion into your marketing. Alex shares our view that Marketing is a relationship - a connection between you and those you wish to reach. And, “in every relationship”, he says “we see ourselves in particular ways... More than. Less than. Better than. Worse than. Good enough. Not enough. Seen. Not seen. Valued. Not valued.”
How do you see yourself in relation to those you are reaching out to? And however that is, is it set in stone?
In this masterclass, we’ll explore how we can build kindness and compassion within ourselves so that we can market with love.
Alex has a grounding, calming and joyous presence. Join us for this masterclass and learn how to meditate… on and through your marketing… and much more.
