In this episode of Buzz Bites, Amiee Keenan rewrites the B2B marketing playbook for 2025âbecause cold campaigns and faceless pitches just donât work anymore. The truth? People buy from people, not logos.
Youâll learn why trust is the new competitive advantage, how to warm up your digital presence, and why valueânot vanityâshould drive your strategy.
This quick hit of marketing insight is perfect for ISVs, channel marketers, and anyone tired of outdated tactics that donât connect.
What Youâll Learn in This Episode:
Why âtrust transactionsâ outperform cold outreach
How to turn case studies into stories that sell
The rise of digital warmth and how to use it
Why value is the new currency in every campaign
"Itâs no longer about being the loudest. Itâs about being the most reliable voice in the room."
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