In this Podcast episode, business advisors Jack Spoor and Martin Wardle talk about ‘Standing out from competition’.
Some questions answered in this episode include:
- How sustainable is your competitive advantage long term?
- Is your sustainable competitive advantage actually that competitive?
- Is what you’re calling a unique selling point really just a basic client expectation?
- You may have something unique to offer, but is it something your customers are actually willing to pay more for?
If you don’t have a clear answer to any of these questions, click the play button, and learn how to add more value to your customers, and stand out in a crowded market.
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Book recommendation from this episode: Oversubscribed, by Daniel Priestley https://amzn.to/3Gur7vf
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Contact Details:
Phone: 0191 281 8191
Email: ba@robson-laidler.co.uk
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