Christina Torres concludes her Black Friday Cyber Monday (BFCM) preparation series with a crucial focus on website optimization. Learn how to ensure your website is primed for success during the busiest shopping season of the year, from homepage to checkout.
In this episode, you'll learn:
The importance of regular website audits and optimization
How to improve user experience and navigation on your site
Strategies for optimizing your homepage, About page, and product pages
The value of user testing and analytics tools like Hotjar and Google Analytics
How to apply the "so what" test to your website copy for maximum impact
Resource Links:
HotJar Analytics - Start Your Free Subscription - Record Sessions / See How People Use Your Website Everyday
UserTesting.Com - Start Your Free Trial - Get Real Life Humans To Text Your User Experience quickly and affordably :)
Need help with your BFCM strategy & copy? Learn more about working with Run & Tell That.
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