Stop doing this when pricing...
How do you feel when setting the prices for your products or services? Does it make you squirm?
Do you feel uncomfortable or worry what your prospects or customers will think?
Well don't worry if this is how you feel because you are definitely not alone. Pricing is one of the most challenging aspects of running your business, so today I wanted to share my top tips of what to STOP doing when setting your prices.
They are:
1. Pricing Based Solely on Undercutting Your Competition
2. Making pricing decisions based on your competitors
3. Guessing
4. Setting prices before understanding all costs of your business & being unclear on your profit goals
5. Thinking small
6. Just to win a job
7. Not understanding your customers
What is one key takeaway you have had from today's podcast? Please share with me as I would love to hear from you.
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