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In a conversation with Hannah Sackett, product marketing manager at Electric.ai, we discussed the best practices in conceptualizing and creating an optimum brand message on a B2B website.   

Highlights of the interview-     

👉 Getting the positioning and messaging right for a product    

👉 Branding journey of Electric.ai      

👉The Do’s and Don’ts in personalization     

👉Marketing metric that matters  

Read the blog here- https://bit.ly/3rhVxvW