If you are someone who enjoys conducting marketing experiments and drawing inferences from the results, then listen in to this interesting conversation about the best practices in leveraging Marketing Analytics for B2B.
Mike Korba, Co-founder of User.com, discusses the increasing importance of analytics in marketing and how to use them to the optimum.
Alternatively, read the full interview here- https://bit.ly/2TezhFG
#analytics #martech #conversionrateoptimization #conversionrate
