Are you looking to do something different with your radio station
website? Or are you just starting out and finally realizing the importance of an active online presence?
For more in-depth show notes, visit https://www.skyrocketradio.com/podcast/radio-station-website-solutions.
Today, we'll explore five avenues you have for creating and updating your radio station website so you can make the best-informed decision.
Option 1: DIY (Do-It-Yourself) Code/Hosting
Pros
1. Cost-Effective
2. Full Control
3. Customization
4. Skill Building
Cons
1. Time Commitment
2. Technical Hurdles
3. Quality
4. Ongoing Maintenance
Option 2: Off-the-Shelf Templates/Plugins
Pros
1. Quick Setup
2. Lower Costs
3. Ease of Use
Cons
1. Limited Uniqueness
2. Feature Limitations
3. Compatibility
4. Ongoing Maintenance
Option 3: Online Website Builder (Wix, Squarespace)
Pros
1. Quick Setup
2. User-Friendly
3. Moderately Priced
4. Less Maintenance
Cons
1. Limited Flexibility
2. Design Eye Needed
3. Ongoing Costs
4. Generic Feel
Option 4: Hiring a Professional Web Designer or Agency
Pros
1. Quality
2. Advanced Features
3. Initial Timesaving
4. Staff Training
Cons
1. Higher Costs
2. Dependency
3. Ongoing Maintenance
Option 5: Partnering with a Radio Station Website Provider (like
Skyrocket Radio)
Pros
1. Industry Expertise
2. Affordable
3. Focus on Content
4. Support
Cons
1. Limited Customization
2. Subscription Fees
Conclusion
Your decision will depend on your team's skills, time availability, and budget. Don’t just let budget dictate your path. If you’re comfortable doing more of the technical aspects of running a website, then DIY or the template path might be your avenue. The developer/agency route may be the way if money is no object.
Our recommendation is clear, but we’re happy to advise no matter your route. Feel free to contact us with any questions or help starting your website journey!