In this episode, we go behind the scenes with Kayla Castañeda and Erin PonTell, co-founders of Agua Bonita, about the founding story of their rapidly growing agua fresca brand. The founders chat with Kristen about:
- The origin story of Agua Bonita, which began in the early days of the pandemic
- Finding the right balance between honoring cultural recipes and traditions with creating something that would resonate with modern consumers
- Fundraising and growth challenges, as well as the pressures associated with being the *first* Latinx-owned beverage brand to raise more than $2M in funding