Changing behavior is hard, whether it is at an individual level or at the organizational level. Therefore, most change efforts fail because they appeal only to our rational mind…but there is hope for us. Join us as Staci Saner and Jerry Rabalais walk through the book, Switch: How to Change Things When Change is Hard, (2010) by Chip and Dan Heath. It brings us insight into how we can increase the likelihood of success of change efforts. The book illustrates the change process with a rational rider atop an emotional elephant moving down a path. If you want to up your game in leading a change effort, you must listen to this podcast. If you don’t have time to read the book, check out this 8 -minute cartoonthat summarizes the book’s approach. Questions or comments? Contact us FacFeed@louisville.edu
