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Description

About the speaker
Ibrahim Colak is a passionate, hardworking, and self-motivated leader with experience in start-ups and multinational companies. I have personally seen him innovate on the spot while on a trip to Berlin.  In my mind, Ibrahim is equivalent to innovation. Experienced in product ideation, creation, marketing, product introductions, presentations and Go to Market processes. Additional experience budgeting, P&L, and marketing activities of the whole organization. Innovative problem solving with analytical skills. He founded Mr. Usta in 2014 and has gone from strength to strength and now is part of the Majid Al Futtaim family.
About the podcast
Strategies at different stages of the organization - even with limited marketing budgets. How the product is the most important marketing tool. How referral marketing, collaborations, and use of data has increased the LTV.