About the speaker (https://www.linkedin.com/in/julia-samodurova/)
Founder of unmarketd - curated marketplace for elite performance marketing and growth experts.
https://unmarketd.com/
Previously:
CMO Rocket Internet ME,
Head of Digital Marketing FoodPanda ME (now Delivery Hero)
Head of Web Analytics Lazada Group (Alibaba)
Advised on digital transformation $Bn companies including KFC MENA
Covered in this episode
- Her recent take about the growth strategies for brands in MENA.
- How she started unmarktd.com - a marketplace for marketeers.
- The importance of the Maths skills of a marketeer today.
- How does one recruit a CMO? It's almost an afterthought for many tech startups.
- iOS 14 is the first step towards possible cookie less marketing. How does a marketeer prepare for that? How do organizations prepare for that?
- What should the young marketing talents out there trying to skill themselves up for the digital future
