In the 1984 film, Revenge of the Nerds, the stereotype of
the nerd eventually emerged as the hero, possibly inspiring nerd culture as we
know it today. The term nerd was
initially a pejorative, but beginning in the late 90’s, the interests of
“nerds” and nerds themselves became more popular, in large part because of the
rise of personal computers. Silicon
Valley now wields an incredible amount of influence over both our work and
personal lives. Data, once relegated to
the realm of men with pocket protectors, became a critical part of business,
media, and marketing. Today, data is now
considered the most valuable resource in the world. But ensuring the integrity of data is in the
hands of Business Intelligence professionals like Jaclyn Herr.
Jaclyn leads Business Intelligence and Customer Experience
at TeeTurtle, maker apparel, toys, and games, featuring both in-house designs
and licensed characters from Disney, Marvel, and Star Wars. Yeah, nerd culture stuff.
We discuss:
·
The Zendesk support platform
·
Why customer data is important to businesses
·
How data-driven stories affect change
·
Dealing with bad data
·
The biggest driver of customer expectations
today
Connect with Jaclyn on LinkedIn – https://www.linkedin.com/in/jaclyn-m-herr/
TeeTurtle: https://www.teeturtle.com/
Unstable Games:
https://www.unstablegames.com/
Music courtesy of Big Red Horse – https://bigredhorseband.com/
Brought to you by Happitu – https://happitu.com/
