In our latest episode, tune in to hear Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory and podcast host, as he engages in a lively conversation with Brian Harwitt, Partner at CoVenture. This week, they navigate through a diverse spectrum of themes, encompassing access to creator capital, the ever-evolving landscape of digital advertising, pathways for creator monetization, and a plethora of other topics.
đ Leave a 5-star rating on â â â â â â â â â â â â â â â Apple Podcastsâ â â â â â â â â â â â â â â and â â â â â â â â â â â â â â â Spotifyâ â â â â â â â â â â â â â â
đ Start Your Next Influencer Marketing Campaign: â https://bit.ly/IMgetstartedâ
đď¸ Want to be a guest? â â â â â â â â Apply hereâ
Show Notes:
(00:58) - Brian's career journey
(01:58) - Technology providing financial services
(04:19) - Unproductive revenue forecasting
(07:20) - Types of investments
(10:50) - Success stories
(12:38) - Competitive dynamics across platforms
(16:03) - Forward looking revenue models
(18:48) - Crucial metrics
(21:11) - Creator products
(28:00) - Understanding audience demand
(31:25) - Shifts in the Creator Economy
(35:25) - Dynamics of digital advertising
Check out these other amazing episodes: