In the latest episode of The Influence Factor, Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory, chats with Brooke Berry, Head of Creator Development at Snap.
They delve into Snap's role in the creator economy, highlighting monetization opportunities, and tips for emerging creators. Brooke underscores the importance of authentic storytelling on Snap and community-building. She also mentions Snap's intimate, educational creator events.
Looking ahead, she anticipates social media returning to its roots as a platform for connecting with friends and celebrating individuals over specific niches.
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Show Notes:
(01:30) - Brooke's mission, achievements, and purpose
(03:00) - Day to day as head of Creator Development at Snap
(04:05) - Content ecosystems on Snap
(06:45) - Tips for emerging creators
(10:15) - Snap's role in events like Coachella and SXSW
(14:25) - Diversity of creators and content on Snap
Check out some of our previous episodes:
Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)
