In the latest episode of The Influence Factor, Kat Norton, the visionary behind Miss Excel, joined Alessandro Bogliari, CEO of The Influencer Marketing Factory, for a GREAT episode!
🌟 Kat dives into the heart of Miss Excel's mission: to transform Microsoft Excel from a daunting tool into an engaging and user-friendly experience. She proudly shares the journey of scaling her business to an impressive multi-seven-figure empire.
📈Kat opens up about the transition from being a solo content wizard to leading a vibrant team. She emphasizes the critical role of delegation and the crafting of detailed Standard Operating Procedures (SOPs) to ensure smooth operations.
📚 Managing rapid growth, combating anxiety, and striking a work-life harmony are among the hurdles she navigated on this journey.
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Show Notes
01:11 - Kat's mission, achievements, and purpose
02:26 - Transitioning from solo to a team
04:05 - Lessons learned in hiring and delegating
06:29 - Managing rapid growth and overcoming anxiety
08:01 - Managing stress and finding balance
09:37 - Content creation process and tools
11:47 - Webinars as a marketing platform
14:20 - LinkedIn as a content distribution platform
16:13 - Monetization and future plans
19:40 - Future of the creator economy
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