Alley Biehl is the founder and creative behind Obelisk Beauty brands. Her daily work routine includes brand development, design and creation to make her vision a reality. Alley has over 15 years of experience in the beauty industry and has developed some of the industry's best-selling products. Her life experience, coupled with her passion, led her to found her holding company. She will launch her brands in 2020. Alley lives between New York City and Los Angeles with her dog Kiki.
