One of the best ways professionals and entrepreneurs have of connecting with and convincing prospective clients to work with them and see them as the expert is to publish a book. How you go about publishing your book though is often a confusing maze and what seems like a daunting task.
In this episode, Jennifer sits down with Barry Cohen from AdLab Media Communications and talks about helping entrepreneurs and professionals become thought leaders through publishing and how one can go the traditional route and find a publisher to take their book & release it or use self-publishing tools to get your book out sooner. We also talk about the importance of publishing, and the impact that favorable publicity has on professionals and entrepreneurs.
About Barry: With a BA in English and a minor in Speech-Theater from Kean University, Barry Cohen went on to a 40-year career in advertising & PR, dividing his time between broadcast media and ad agency environments. He's launched numerous emerging brands of natural products prior to becoming an author and helping others publish their own works.
Special gift from Barry: Get a free author thought-starter guide to help you in your journey to becoming an author by emailing Barry at publicist740@gmail.com and putting "author starter guide" in the subject line. Barry's team will then send you out the guide with instructions on how to have his team help you through the process.
