Episode Description
Jared and I sat down with Jeff Chang from The Apartment and it felt like talking shop with an old friend who still wakes up excited to make pictures. We dig into how to protect the art, why composition is really about proportion, and how trust with your couples unlocks the best frames.
If you are tired of rinse and repeat, this one is a reset. PHOTOCO members get an Aftercast where Jeff lays out simple steps to last a full career without losing joy. Join us at mileswittboyer.com/photo for the Aftercast and all the perks.
Guest
Jeff Chang of The Apartment
What we cover
The artist struggle and how to keep your work fresh after nearly two decades
Composition as proportion and the bento box way to see a frame
Why connection comes first and direction works better after that
Partnership in the field and how a trusted teammate lifts everything
Burnout myths and the habits that make room for joy
Chasing trends with taste including direct flash and when to move on
Join PHOTOCO for the Aftercast with Jeff
Members get a bonus episode with Jeff’s practical roadmap for longevity, portfolio evolution, and upgrades to client experience. Grab access at mileswittboyer.com/photo and listen today.
Links
PHOTOCO membership and Aftercast access: mileswittboyer.com/photo
How we use AI to buy back time with Imagen AI: https://imagen-ai.com/?ref=mileswittboyer
Subscribe and review on Apple and Spotify
Membership info any time: mileswittboyer.com/photo
People first wins. When couples feel known, the photos breathe
Proportion matters. Let parts of the frame rest and place your subjects with intention
The right shot looks different for every couple. Build a toolkit and pivot fast
A good partner doubles your eyes and calms the room
Joy sticks around when you protect time for the art and keep the business simple
Start with connection. Take two minutes off camera and remind your couple what this day means
Guide with a steady flow. Gentle prompts keep energy up and nerves down
Build your nine pack. Three prompts for movement, three for stillness, three for close connection
Scout for proportion. Find light and lines first, then place people where the frame already sings
Tag team. If you work with a partner, trade two minute windows to chase a bold idea
The Apartment origin story and why simple names stick when they come from real life
The bento box metaphor you will never unsee
Why in person meetings book higher than Zoom and how that trust shows up in the work
The real way to avoid burnout and keep loving the craft
Welcome and why this one matters
The Apartment origin
Composition as proportion
Trust before direction
Partnership on a wedding day
Longevity and protecting the art
Aftercast invite
If this conversation fired you up, come sit with us inside PHOTOCO. The Aftercast with Jeff is loaded with step by step ideas you can put to work on your next wedding. Join now at mileswittboyer.com/photo. Bring your questions to the next live call, grab the bonus resources, and keep the momentum going.
wedding photography podcast, Jeff Chang, The Apartment Photo, luxury wedding photography, fine art wedding photography, composition tips, client experience, photography longevity, creative burnout, Northwest Arkansas wedding photographer, Imagen AI workflow
