This week we look at how media can try and make excess seem palatable - with society insiders, nice Millionaires and the difference between all and some!
The NZ Herald still run society Pages and often they’re filled with the social movements of the children of the rich and powerful - in ways you might not realise.
The Herald is also running a bit of a PR Campaign to humanise Millionaires - like this week’s edition with Sir Russell Couts.
And one word can make a difference - with the use of All or Some in a headline about job applications for Ikea.
