Robbie Bach joined Microsoft in 1988 and, over the next 22 years, worked in various marketing, general management, and business leadership roles. Beginning in 1999, as Chief Xbox Officer, he led the creation and development of the highly successful Xbox video game business.
Now in his new role as a “Civic Engineer,” Robbie believes we all have a responsibility to engage with civic issues and dedicates his time and energy to providing strategies, creative ideas, and consulting to organizations driving positive change in our communities.
He speaks to corporate, academic, and civic groups across the country and in 2015 completed his first book, Xbox Revisited: A Game Plan for Corporate and Civic Renewal (https://www.robbiebach.com/book/).
His speaking credits include multiple keynotes at the Consumer Electronics Show (CES) and the E3 Expo gaming conference. He has also keynoted the Boe Forum on Public Affairs and guest lectures regularly at schools such as UCLA, Notre Dame, Boston College, Santa Clara University, Harvey Mudd, and Seattle University.
He has served as the Morehead-Cain Alumni Visiting Distinguished Honors Professor at the University of North Carolina, co-teaching a class on public policy entrepreneurship.
Robbie was an Arjay Miller Scholar at the Stanford Graduate School of Business, where he earned his MBA, and a Morehead Scholar at UNC, where he graduated with highest honors in economics and was also named an Academic All-American on the Tar Heels’ tennis team.
He currently resides in Medina, Washington.
Make sure to connect with this author with @robbiejbach🎙️
You can listen to the podcast on Apple Podcast, Spotify, Google Podcast, or visit my website www.drkatherinehayes.com💗
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