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Is Google Ads double counting your conversions? Wondering how to prevent this? Learn more about how to fix a double-counting conversion.
How to prevent double conversion tracking. The same conversion track conversion has been tracked two times. One from analytics, one from Google Ads. Yeah, very common and easy to make mistakes, but sometimes some marketers do this deliberately, which is not very good to inflate the conversions and make the report look better.
That look like you're getting so many conversions and obviously if you double up your conversions, your conversion cost is going to have half so what I would do is I will keep that Google Ads conversion as primary and make the Google Analytics which is imported into Google Ads as secondary. So it will not double counted. But you will see the Google Analytics conversion under the all conversions column and the conversion column will only reflect the Google Ads one. So it's very easy to do. It’ll take like 2 seconds.
