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Google Analytics is a powerful analytics tool that gives you insights into your website traffic, conversion rates, user behavior and more. Google Ads is the best way to advertise on the internet.
How to connect your Google Analytics and Google Ads account through Tag Manager. So all you do is take the Analytics ID. Now you need to start transferring it to GA4, but you take the UA number, go to Tag Manager. There is a pre-set tag for Google Analytics. All you do is just enter that in there and trigger it on all pages of your website. That's it. It literally is like a one-minute job. It's not complicated and super simple and you'll be able to run it, but you need to have obviously your analytics and your Tag Manager, but that is running through that.
How to link it. So in Google Analytics, you have under when you go to settings and in the middle column, which is the properties one, it's called Ads linking or Ads link. You click on it, put in the ten-digit ID of your Google Ads account and that will link you don't need Tag Manager to link analytics or Google Ads account, it just links directly between the two. And analytics is going to then talk to Google Ads. But if you want to run analytics on your website through Tag Manager, then that's how you would do it. You go into a Tag Manager, take the UA ID and set up the tag and the trigger.
