In this episode, Belle chats with Emelie Conroy, the founder and designer of LA-based, bohemian-inspired handbag brand, Everina. The brand's focus is on creating fair trade and artisan-made straw and leather handbags from sustainable materials. These natural materials, such as rattan and water hyacinth, are found in abundance in the local communities of Emelie's home country, Indonesia. Each bag is hand-made and unique, due to the natural variation in materials used (including hand-dyed leather). Emelie is able to reproduce the same, beautiful designs and maintain the luxurious quality of her products by working closely with her supply chain and artisans despite small variations in natural, hand-made products.
Learn about the rise of straw bags, along with Emelie's favorite styles and how she likes to wear them year-round. Plus, the importance of traceability in the fashion industry, what it's like to sell wholesale to boutiques at trade shows like MAGIC and Atlanta Apparel, her advice on starting your own business and sustainable fashion brand, Everina's new Spring/Summer collections and so much more!
Everina Website:
https://shopeverina.com/collections/new-arrivals
FOLLOW ON INSTAGRAM
FOLLOW ON TIKTOK & FACEBOOK
Everina Headquarter Showroom:
5209 Wilshire Blvd, Los Angeles, CA 90036
Business Hours: 10am - 6pm Monday - Friday Make Retail & Wholesale Appointment to: econroy@shopeverina.com
MENTIONED IN EPISODE
https://shopeverina.com/products/evelyn-lilac
https://shopeverina.com/products/sunny-natural
https://www.fashiongo.net/everina
https://www.magicfashionevents.com/en/home.html
https://coteriefashionevents.com/
https://www.projectfashionevents.com/en/home.html
https://www.atlanta-apparel.com/Markets/atlanta-apparel
https://www.ritzcarlton.com/en/hotels/california/santa-barbara
https://shopeverina.com/pages/stockist
https://shopeverina.com/products/chloe-crossbody-pink-cream-black
https://shopeverina.com/products/evelyn-handle-crossbody-cream-brown
https://shopeverina.com/products/abby-tote-small-1
EMELIE'S RECOMMENDATIONS
LA SPOTS