Wow, wow, wow...Riversimple is not just about redesigning cars and redesigning business...what Hugo and his team have done over the last 15 years is turn how we engage in business on its head. As a follow on to the last episode with Frederic Laloux, Hugo is building a business in a very traditional area (car manufacturing) but turning it completely on its head. No tinkering here. This is a new model. It is quite breathtaking. I want one of his cars, now.
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