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Kerri Smith, Senior Sales Development Executive at Postclick, is the queen of efficiency.

Seriously, her kitchen is set up so she doesn’t have to move when she bakes. Why waste steps?

This need for efficiency opens her day up for time to be creative in her sales messaging.

And the numbers don’t lie: Kerri hits 160-180% of her quota.

She shares some of her secrets with RevOps Therapist and CEO and founder of Greaser Consulting, Jordan Greaser.

One of the biggest? Humanization, rather than personalization.