This episode covers the business model - Open Business as described in the book - Business Model Navigator by Oliver Gassmann, Karolin Frankenberger and Michaela Choudury https://amzn.to/2wHKa7m
In open business models, the central source of value creation lies in collaborating with partners in the ecosystem. Openness refers to the inclusion of outside partners - suppliers, customers, or complementors into research and development process. Open business model involves exchange of technologies, ideas, production capacities, distribution networks and brands. Companies pursuing the Open Business model try to leave profitable niche for potential partners within the model to enable them to engage in independently gainful business activities.
