Ever feel overwhelmed by all those “let me audit your Amazon PPC account” offers? If you've been told a simple audit will give you a “perfect” account, it's time for a reality check. In this episode, we’re breaking down why a flawless PPC account doesn’t exist—and why the real secret to success is staying active, testing, and evolving.
Joining us is Noemi Bolojan from Scale Wave, a talented Amazon PPC marketer and friend of the show, here for her fifth episode. Together, we’ll explore how audits can actually help when they’re used as a tool for growth, not a quick fix. So if you’re looking to take your Amazon PPC to the next level, tune in as we uncover the real path to progress.
We’ll see you in The PPC Den!
🦡 Highlights
0:00 - The “Perfect” Amazon PPC Account? Spoiler Alert: It’s a Myth
3:00 - Why We Can’t Stop Optimizing
4:00 - Meet Noemi Bolojan – The Amazon PPC Audit Ninja
8:06 - Custom Audits: Tailoring the “Doctor Visit” for Your PPC Health
14:18 - Breaking Down the Ad Spend – Where’s Your Money Going?
24:59 - How to Keep Your PPC Muscles Strong
29:00 - The Final Word on PPC: If You’re Not Expanding, You’re Shrinking
🦡 Resources & Links
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Host and Executive Producer: Michael Erickson Facchin
Guest Co-Host: Noemi Bolojan
Senior Producer: Nancy Lili Gonzalez
Podcast Coordinator & Graphic Designer: Sofiia Podash
Video and Audio Editor: Pedro Moreno
