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Cutting through the b2b noise, with go to market precision, leaning foundational principles with creative flair is the definition I find most accurate for my next guest.

Pioneering simplicity with his frameworks of what new business development and the intersect of content marketing creating demand is the keystone to Darrel’s success.

We align on our shared vision of not only content educational pieces within the education, creating demand, but also what plug and play functionality for new business acquisition for hire in the future should look like.

Darrel, encompasses the importance of approaching sales and marketing with the potential customer lense not prospect in mind.

Think about it, you outsource everything from your accountancy to your dry cleaning, but we don’t readily accept outsourcing new business acquisition and client maintenance.

If you are left with asking yourself, why not, and want a snippet of the brilliance of what many is to come, you do not want to miss this one.

I present to you Darrel Griffin Founder terracotta for episode 47 Better Business Building

#ceo #modern #disruptur #Linkedin #podcast #DarrelGriffin #terracotta

This episode is brought to you by Closed Circuit Selling, and our mission, to bring basics back to business. 

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