Danaya Wilson, Millennial, author of Changemakers Wanted aimed at women’s empowerment. Danaya is the award-winning co-founder and CEO of BetterCertify. Recognized as a "40 Under 40" honoree, Danaya has helped individuals, companies, and industries navigate compliance andoccupational safety education clearly and decisively.
Danaya's work is not just about business; it's about creating pathways for future generations of female leaders, offering a practical and aspirational blueprint.
What You’ll Learn in This Episode:
0:00 Women in the workplace problem defined
8:07 Personal branding (who we are)
10:37 Vulnerability dismantling shame and fear (panic)
15:09 Shonda Rhimes 2014 commencement comments
17:15 Motherhood and career
20:38 Economist research
28:50 Boundary setting
33:17 Female mentors
36:22 Rise Up/Spark Pen
38:29 Danaya’s 20-something-self advice
39:03 Champagne Celebration favorite card w Stand Up
Quotable Moments:
*It has been 13 years now since Lean In by Sheryl Sandberg was written and I’m shocked at the amount of progress that has not been made.”
“This is not what we fought for. The life our youngergenerations primarily women are living is not the life we fought for, not what we marched for.”
“We need this foundation of change makers that are nolonger willing to talk about the rhetoric about what needs to change but what exactly is going to change and how we’re going to do that is the dialogue I want change makers to start to have.”
“Leaning over and saying to one person next to me that thisis my first flight in a long time because I’ve been really scared, I found acceptance..."
“If we look at the biology of motherhood it’s rarely 50:50.How do we take that to be and adopt it into policies around flexibility?”
“Setting a boundary is a way of personal protection…theytell us we matter.”
“We are in a good place to demand more, to make changehappen.”
Three Episode Takeaways:
1. Now today we have more power than we ever had – we need to collectively use this power and harness itin a way that benefits us as women. What can each of us do to change the trajectory of people we lead.
2. We’re asking change makers a lot: declaration as a change maker and know who you are (personal brand) at the core of your being and how it plays out in the changes we’re trying to make. Vulnerability can be scary but necessary in making change but communicating our uncomfortableness can help us overcome the fear and find acceptance.
3. The Economist research found that for every child a woman has her salary decreases by approximately 4% while a man’s income increases by 6% by becoming a father.There is a motherhood penalty. Also 1.5% of women are more likely to leave a job for another for more flexibility than a title. Wouldn’t it great to compensate women for the job of childcare!
Episode Resource:
Changemakers Wanted, Your Blueprint for Lasting Impact and Ethical Change by Danaya Wilson
Ep. 39 Boundary setting
https://spotifycreators-web.app.link/e/1ogrJLmn2Rb
Ep. 167 Women and wealth
https://spotifycreators-web.app.link/e/JB0dnO8ZWRb
Ep. 52 Personal branding
https://spotifycreators-web.app.link/e/hOsbErmn2Rb
How to reach Danaya:
https://danayawilson.substack.com/
https://www.facebook.com/danaya.wilson10
https://www.instagram.com/danayanwilson/
How to reach Yo:
Our website: www.girltaketheleadpod.com
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