This episode is all about influence.
The best ways to have more influence.
How to change minds.
How to have more of an effect on others without the use of force.
This is an invaluable skill for anybody that is trying to develop others, for making a difference with people who don’t report to you (or may be a higher position), or when you have to change minds.
First, we look at an article from Arthur Brooks in the Atlantic entitled A Gentler, Better Way to Change Minds. This article presents a 3-step process to approach extreme disagreements, whether they be socio-political disagreements or challenges with other people or teams in the workplace.
After that, we dive into six influence principles from the definitive book on the subject - Influence: The Psychology of Persuasion by Robert Chialdiani. These six principles will help you to get people to do what you want them to do, without force or coercion.