LARRY LOGAN worked with HEFNER & PLAYBOY for close to 30 years.
Logan began his career as HEFS personal Contributing Photographer from 1977-1984 and then was named "Vice President, Creative Director" in PLAYBOYS ENTERTAINMENT GROUP from 1984-1994.
"I transitioned to the VP Creative Director position in the early days of the new Entertainment Group. I had extensive background in marketing and design, separate from my professional photography career, which gave me the expertise to take on this role.
How were you able to secure your photographer position at Playboy in 1977?
"Kerry Morris was the Playboy Studio West manager and knew of my professional (outside) work during my student years at Brooks Institute in Santa Barbara and earlier at the University of Arkansas. During both degrees I did off-campus professional assignments for major magazines resulting in over 500 magazine credits."
"Kerry invited me to join initially to assist and learn from the other photographers then to work with HEF as a photojournalist for the magazine. Although I did some nude shoots, more of my focus was on serving as HEF'S personal photographer and photographer of the Playboy Interviews, all the Mansion events, traveling with HEF."
"I transitioned to the VP Creative Director position in the early days of the new Entertainment Group. I had extensive background in marketing and design, separate from my professional photography career, which gave me the expertise to take on this role."
What was the biggest take away you took from working so closely with HEF?
Although he was demanding, he always gave an allowance when he could see I was pushing hard to make his directive come through. Loyalty was of paramount importance."
"The level that he forced me to achieve has stayed with me throughout my career. It also made it difficult with leading other creative teams after Playboy, as it took a certain sacrifice and drive that my team at Playboy certainly had, but was beyond what others could achieve."
This was yet again - another fascinating interview Corinna & I had the privilege of hosting. HEF was absolute genius & visionary - and with that said - everyone of us who had the honor and privilege of working with HEF left a profound impact on each us, that we harness for the rest of our lives throughout our careers that we would go into, after life at PLAYBOY.
Corinna and Echo
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