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James R. Petersen is a veteran of 30 years at Playboy Magazine. Hired to be the Playboy Advisor in 1973, for two decades he answered “All reasonable questions—from fashion, food and drink, stereo, sports cars to dating dilemmas, taste and etiquette.” He was, according to USA Today, “the number One source of sex advice in America.” That was his day job. An award-winning freelancer, he has written about adventure travel, motorcycling, windsurfing, kayaking, and skiing (he co-authored Playboy’s Guide to Ultimate Skiing).

Additionally, Petersen authored and collaborated with HUGH HEFNER to pen the revolutionary book "The Century of Sex"   

The infamous book presents a sweeping history that argues that the "sexual revolution" of the sixties and seventies was part of a larger social evolution. This evolution began generations before the advent of penicillin, Playboy, or the pill -- and produced seismic cultural shifts that have changed the way Americans live forever. HEFNER acted as the CHIEF EDITOR on the book.

Corinna & I LOVED this interview! And we know you will too! So tune in. Turn it up. And get lost in the fascinating history of PLAYBOY the EMPIRE.

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