Welcome to the debut of the Next Up Podcast Live at the NxtGen Masterclass—where creativity, purpose, and school nutrition collide. Marlon is joined by a panel of powerhouse guests like Melissa Santell, DJ Bonoan, Jamie Ouverson, and Cassie Tucker, this episode kicks off the NxtGen Masterclass- two days of sessions on how to elevate your storytelling, marketing, and photography game in the K-12 Nutrition space, even with minimal resources. From shrimp-styling, to capturing boba yogurt pearls on a phone, this crew shares how to craft compelling narratives and visuals that highlight the innovation and heart behind school meals. You’ll hear how iPhones can be powerful creative tools, how to build content calendars, and why school cafeterias are America’s largest restaurant chain.Packed with real stories, expert tips, and a whole lot of laughter, this episode is for anyone who believes school nutrition deserves better branding—and that even school meals can be exciting, beautiful, and impactful. What’s a story from your program that deserves more attention? Are you using your phone to its full creative potential? Join the conversation and share your favorite moments using #NxtGenMasterclass. #ThisIsSchoolMeals #FoodMarketing #CreativeEducation #NextUpPodcast===========================Connect with our Guests! ===========================https://www.instagram.com/melsantell/https://www.instagram.com/hadji.tv/https://www.instagram.com/cassiejoytucker/===========================Connect with us! ===========================IG: https://www.instagram.com/nxtgenmarlonIG: https://www.instagram.com/nxtgen_network/https://www.instagram.com/nextup_production/===========================Chapters===========================00:00 Welcome and Introduction to the Master Class03:02 Meet the Team: Culinary Experts and Innovators05:54 The Importance of Storytelling in Food Photography08:52 Creative Marketing Strategies in School Nutrition11:47 Navigating Challenges in School Nutrition15:01 Innovative Approaches to School Meals17:40 The Role of Community in School Nutrition20:40 Harnessing Social Media for School Nutrition24:01 Building a Brand Identity in School Nutrition26:44 The Power of Visual Storytelling29:56 Engaging Students through Culinary Experiences32:57 Leveraging Technology for Content Creation35:49 Creating Impactful Content with Limited Resources38:37 The Future of School Nutrition Marketing41:38 Q&A: Addressing Challenges and Opportunities43:52 Closing Remarks and Next Steps
