Jesse Simpkins is Vice President of Marketing at St. Croix Rods and the chair of ASA's Board of Directors. Simpkins' love for fishing began in childhood. Both of his grandfathers fished and shared their love of the sport with him. Before he entered the sportfishing industry, Simpkins was asked during a job interview what he wanted to do with the rest of his life. Without skipping a beat, Simpkins said he wanted to be paid to talk about fishing and hunting. Fast forward a few years and Simpkins achieved that goal by working at Plano. After many years and a great career with Plano, Simpkins left for an opportunity at St. Croix Rods.
Simpkins doesn't have a lot of time for people who just sit and talk about sportfishing policy. He wants to see engagement. Practicing what he preaches, Simpkins has dedicated his time and energy to advancing sportfishing and sportfishing policy with ASA. In conversation with host, Mike Leonard, Simpkins discusses the importance of engagement and bringing the sportfishing community together through ASA.
For ways to get involved in sportfishing policy visit https://keepamericafishing.org/ and https://asafishing.org/