The Radio Boys (C.Truth, Kev Lawrence) chopped it up with entrepreneur trail blazer Carlos Parrott (@carloslexani). Carlos talked about growing up in Long Beach after moving from Chicago, having 12 NBA players signed to Dada Supreme, getting product placement in a Marvel movie without a budget, the value of cool, connection to Jo Koy, taking Dada from zero to $48 million annually, interest in music publishing, posting up at the Hollywood Roscoe's networking, doing the first tour shirts for Black Eye Peas, coming up with Lexani Wheels, starting Creative Alliance for licensing opportunities with various companies, almost signing Paul Pierce, endorsements from: (NWA, DMX, Dr Dre); building with stylist/set directors on movie sets, putting in work internationally (Japan, China, Middle East, England); signing Snoop to Dada early on and more...
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