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In this episode, we explore the inner world of Nicki Unplugged on TikTok.  She shares her experience of having her videos go viral, working with brands, and being an influencer on TikTok and Instagram with over 2 million subscribers. Nicki expresses her concerns regarding the long-term and retirement plan of going all in being a content creator in this up-and-down market.  She also gives suggestions on user-generated content and reaching out to smaller brands to make connections.

Nicki Marie is a social magnet. Ben Stiller said there was "something about Mary;" the truth is, "there is something about Nicki." She is sexy, seasoned, sophisticated, and unapologetically real. In 6 short months, she grew her social media following to over 1M by producing real-time, organic content, showing behind the scenes of her life while home, quarantined with her two children, Leila (7) and Chace (5).

Her audience fell in love with her realness as she shared her aspirations while also taking you behind the curtain to her imperfections, messiness, and silly side.

Nicki takes her high-level business experience and uses it as an influencer, with the goal of helping other brands and business owners to get their message, and +purpose heard and seen by the people that matter most.