Cutthroat Business is joined by Allison Bruce, Partner at TalentSpark here in Boise. Allison tells us about growing up in Boulder and running track at the University of Colorado (5:40). During university, she got involved in nonprofit volunteer recruiting, loved it, and her career moved that direction (9:00). Allison came back to Boise and became a partner at TalentSpark (12:30), beginning her career as an entrepreneur (13:35). We asked her how recruiting has changed over her career (14:54), and how Idaho's recruit marketing has evolved (18:10). TalentSpark practices creative work/life balance at their company (19:32). We also learn about the historical phenomenon of Boise, Idaho's work force compensation (25:45). Finally, we also asked Allison about her favorite local small businesses (31:22).