🤝 Hiring the right employees is a critical aspect of any business's success, yet it remains a challenging task for many contracting companies.
❓ Why do you think so?
🎙️ In the latest episode of the No BS Podcast For Contractors, the host, PFC Founder & CEO Andrew welcomes three amazing guests - Head-Hunter Silvia Ciccaglione, Copywriter Dayani Lopez, and Social Media/Marketing Manager Mariana Cortez.
💡 Silvia sheds light on the main reasons why businesses attract the wrong employees, including: assuming that salary and benefits are enough to engage the best talent.
📝 Dayani shares some tips on how to write a compelling job description, including using action-oriented language and highlighting company culture and benefits.
🔍 Mariana discusses where to find the right candidates, including social media platforms like Facebook and Instagram, and the importance of using clear and concise messages in ads.
🎧 This episode promises to offer more insights and success stories on hiring tips, job descriptions, candidate sourcing, social media, and success stories.
Chapters:
0:00 How do you attract the right people to your business?
2:45 What are the benefits of a successful hiring ad?
7:08 Doing an audit in finding the right candidate
12:19 What does it take to write a really good job description?
16:54 What should be the real purpose of your job ad?
21:22 The biggest pain points in the world of contracting
25:49 Why social media is no longer an option, but a necessity
31:27 How FB ads have helped PFC attract high-quality employees
36:28 Using behavioral targeting to find the right person for your business
42:36 What is the one thing you'd want your team to walk away from?
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Full episode available to listen to on:
📌 Apple Podcast
https://podcasts.apple.com/us/podcast/the-profit-for-contractors-podcast/id1504320346
📌 Spotify:
https://anchor.fm/profitforcontractors
